Arabic singer Assi El Hallani congratulated Salem Al Hindi, CEO of Rotana Music Group, for being named as one of the strongest 100 executives in the Middle East for 2023. Rotana Music Group celebrated Al Hindi's achievement and thanked him for his support. Al Hindi joined Rotana in 1995 and has overseen the production of 400 music releases, more than 100 music concerts and festivals annually, and manages 312 people. In October 2023, Rotana Music Group secured a contract for the largest out-of-home advertising in the world. Al Hindi has 38 years of experience in the field and was appointed CEO in 2006.