Legendary American boyband Backstreet Boys will be performing in Saudi Arabia at the conclusion of the main IT sporting event of Diriyah E-Prix 2018, along with Dutch DJ Afrojack and Cairo-based rock group Cairokee. The three-day race weekend will include a vast array of entertainment including the musicians, as well as OneRepublic, Nancy Ajram and DJ Alisia. In line with Saudi Arabia's 2030 vision, which aims to encourage citizens to enjoy a healthy, active lifestyle, the Ministry of Sports has been investing in sporting events, infrastructure and facilities including this ePrix. The kingdom is developing its entertainment sector, with the aim of offering more opportunities for international tourism.