Rotana Media Group celebrated the success of its CEO, Salem Al-Hendi, being named among Forbes Middle East's most powerful executives in 2023. Al-Hendi expressed gratitude for the honor and aimed to lead Rotana to greater heights. He has been with the company since 1995 and oversees 312 people, while Rotana has over 400 music releases and hosts more than 100 annual music festivals and events. In October 2023, Rotana received a major contract for outdoor advertising, and Al-Hendi has 38 years of experience in the industry. He was appointed CEO of Rotana Audio Visual (now known as Rotana Music Group) in 2006 before being promoted. Other members of the Rotana team congratulated Al-Hendi on his recognition and thanked him for his support.